Issue Date: January 2, 2017 | Web Date: December 27, 2016
L’Oreal sued over hair protection knockoff
Celebrities Taylor Swift and Jennifer Lawrence went blonde using it, and now L’Oreal is charged with stealing it: the formula for Olaplex’s Bond Multiplier, a product that protects hair during bleaching and color treatments.
The bad blood emerged late last year in a suit filed in federal court for the Central District of California. In it, start-up firm Olaplex charged L’Oreal with violating a patent covering hair protection ingredients discovered by a University of California, . . .
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