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Every silver lining has its cloud. Although FDA’s approval of 45 new drugs in 2015 is an almost two-decade high, the returns that large pharmaceutical companies generated from their R&D investments hit a new low. In 2015, the average rate of return fell to 4.2% from 10.1% in 2010, according to the Deloitte Centre for Health Solutions.
Deloitte, a consulting firm, factored in development costs and forecasts of peak annual sales for the late-stage drug pipelines of 12 major pharma companies. The poor return in 2015 compared with 2010 came from a “stark imbalance” between costs, which have risen 33% to an average $1.58 billion per drug, and predicted peak sales, which have fallen 50% to $416 million.
Since 2010, the 12 drug firms have launched 186 products with estimated lifetime revenues of $1.26 trillion and moved 306 candidates into late-stage development.
Between external market pressures and internal productivity challenges, “life sciences R&D is not currently generating a significant return on investment,” says Deloitte Partner Julian Remnant.
On a positive note, the impact from terminated R&D projects dropped by more than 60% to about $30 billion for the group. And at individual companies, good returns can arise from consistent efforts in a therapy area and a focus on specialized drugs.
Deloitte also looked at four mid- to large-sized companies—AbbVie, Biogen, Celgene, and Gilead. With 25% lower costs and 130% higher forecast sales than the group of 12 large firms, the four had an R&D return of 17%. This success, Deloitte concluded, points to the “economic viability of a different R&D business model.”
For this smaller group, the revenue side of the equation is greatly skewed by high-priced products, such as Gilead’s hepatitis C drug Sovaldi, points out John LaMattina, a director at the venture firm PureTech and former Pfizer research head. Even excluding Sovaldi, Deloitte analysts say the small group’s forecast sales remain 57% higher.
Declining peak sales will continue to influence returns at companies of all sizes. With payers trying to negotiate down drug costs, LaMattina says, “there are going to be more downward pressures on drug revenues.”
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